Vargas González, Jorge YezidBernal Lozano, Oscar AlbertoVelásquez Rivas, Leonardo Andrés2021-09-142021-09-142016https://repositorio.ecci.edu.co/handle/001/1498Technological advances represent a fundamental change in the new millennium; besides, these advances has generated a great development in everything that daily works inside the world. One key change is based on the way people communicate by using technology tools; the increasingly common use puts the communication model in constant changing starting to separate each variable as a unit. At the same time intercultural, interaction and adaptation play an important role in the communication process by the use of technological advances; consequently these factors lead to increased effectiveness in measuring the success of communication.INTRODUCTION STATEMENT OF THE PROBLEM INTERCULTURAL COMPETENCE INTERCULTURALITY IN SOCIAL MEDIA CULTURE “STEREOTYPES ON/OFF LINE” INTERPERSONAL BEHAVIOR COMMUNICATION PROCESS AND SOCIAL MEDIA INTERACTION SOCIAL MEDIA AFFECTING COMMUNICATING PROCESS CONCLUSIONS REFERENCES19 p.application/pdfengDerechos Reservados - Universidad ECCI, 2016Technological breakthroughs impact within the cultural communicative process in regard to social mediaTrabajo de grado - Pregradoinfo:eu-repo/semantics/openAccessAvances tecnológicosProceso de comunicaciónCulturasTechnological breakthroughsCommunication processCulturehttp://purl.org/coar/access_right/c_abf2