Business plan- bilingue theme bar

Cárdenas Casas, Angélica Paola; Ibañez Ospina, Elizabeth; Martínez Castañeda, Luisa Fernanda

dc.contributor.advisor	Barbosa Gómez, Olga Lucía
dc.contributor.author	Cárdenas Casas, Angélica Paola
dc.contributor.author	Ibañez Ospina, Elizabeth
dc.contributor.author	Martínez Castañeda, Luisa Fernanda
dc.date.accessioned	2021-09-20T20:41:09Z
dc.date.available	2021-09-20T20:41:09Z
dc.date.issued	2017
dc.identifier.uri	https://repositorio.ecci.edu.co/handle/001/1562
dc.description.abstract	This business plan is made with the purpose of presenting it to potential investors in business rounds and/or venture capital funds proposed by the Government within its national development plan. A business oportunity regarding the creation of a theme bar in Bogota that encourages bilingualism is considered is this document. Said idea arises in the formation process of the Modern Languages major as ECCI University students. There is a law in Colombia, the 1014 2006, the Promotion of a Culture of Entrepreneurship ,that seeks to encourage the development of innovative business ideas that motivate the creation of companies to sustain the economy, from educational establishments. Entrepreneurship is a way of thinking, reasoning, and acting focused on opportunities, outlined with a global vision and carried out through a balanced leadership and the management of a calculated risk which result is the creation of value that benefits the company, the economy and society.	eng
dc.description.tableofcontents	Introduction Chapter 1: Precedents Chapter 2: The development of the bars in The US The implementation of Bars in Colombia The emergence of the Bars in Bogota Problem Statement Chapter 3: Business Idea Chapter 4: Economic object Location Organizational Structure Objectives Chapter 5: General objective Specific objectives Mission Vision Corporative Image The Brand Logo Slogan Technical Study Chapter 6: Facilities Administrative Installation Production Plant Legal Framework Chapter 7: Normativity for the implementation of bars in Bogota Rules of Functioning Rules of Local Functioning Sayco and Acinpro Local regulations of Chapinero Fiscal responsibility – Taxes Social Responsibility Marketing Study Chapter 8: Indirect competition Direct competition Variables Instrument of data collection Data Analysis Analysis Matrix SWOT Matrix SWOT Matrix of analysis Otton Bar SAS SWOT Matrix of analysis direct competition La Villa Marketing Strategy Market Segmentation Financial Analysis Chapter 9: Table of Assets Payroll Expenses Table General Expenses Chart Cost Table Investment Table Balance point	eng
dc.format.extent	81 p.	spa
dc.format.mimetype	application/pdf	spa
dc.language.iso	eng	spa
dc.publisher	Universidad ECCI	spa
dc.rights	Derechos Reservados - Universidad ECCI, 2017	spa
dc.title	Business plan- bilingue theme bar	eng
dc.type	Trabajo de grado - Pregrado	spa
dc.publisher.place	Colombia	spa
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dc.rights.accessrights	info:eu-repo/semantics/openAccess	spa
dc.subject.proposal	Negocios	spa
dc.subject.proposal	Bilingüismo	spa
dc.subject.proposal	Incentivar	spa
dc.subject.proposal	Business	eng
dc.subject.proposal	Bilingualism	eng
dc.subject.proposal	Encourage	eng
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dc.type.content	Text	spa
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dc.type.version	info:eu-repo/semantics/updatedVersion	spa
dc.description.degreelevel	Pregrado	spa
dc.description.degreename	Profesional en Lenguas Modernas	spa
dc.description.program	Lenguas Modernas	spa
dc.publisher.faculty	Facultad de Ciencias Jurídicas, Sociales y Humanas	spa
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