Publicación:
Business plan- bilingue theme bar

dc.contributor.advisorBarbosa Gómez, Olga Lucía
dc.contributor.authorCárdenas Casas, Angélica Paola
dc.contributor.authorIbañez Ospina, Elizabeth
dc.contributor.authorMartínez Castañeda, Luisa Fernanda
dc.date.accessioned2021-09-20T20:41:09Z
dc.date.available2021-09-20T20:41:09Z
dc.date.issued2017
dc.description.abstractThis business plan is made with the purpose of presenting it to potential investors in business rounds and/or venture capital funds proposed by the Government within its national development plan. A business oportunity regarding the creation of a theme bar in Bogota that encourages bilingualism is considered is this document. Said idea arises in the formation process of the Modern Languages major as ECCI University students. There is a law in Colombia, the 1014 2006, the Promotion of a Culture of Entrepreneurship ,that seeks to encourage the development of innovative business ideas that motivate the creation of companies to sustain the economy, from educational establishments. Entrepreneurship is a way of thinking, reasoning, and acting focused on opportunities, outlined with a global vision and carried out through a balanced leadership and the management of a calculated risk which result is the creation of value that benefits the company, the economy and society.eng
dc.description.degreelevelPregradospa
dc.description.degreenameProfesional en Lenguas Modernasspa
dc.description.programLenguas Modernasspa
dc.description.tableofcontentsIntroduction Chapter 1: Precedents Chapter 2: The development of the bars in The US The implementation of Bars in Colombia The emergence of the Bars in Bogota Problem Statement Chapter 3: Business Idea Chapter 4: Economic object Location Organizational Structure Objectives Chapter 5: General objective Specific objectives Mission Vision Corporative Image The Brand Logo Slogan Technical Study Chapter 6: Facilities Administrative Installation Production Plant Legal Framework Chapter 7: Normativity for the implementation of bars in Bogota Rules of Functioning Rules of Local Functioning Sayco and Acinpro Local regulations of Chapinero Fiscal responsibility – Taxes Social Responsibility Marketing Study Chapter 8: Indirect competition Direct competition Variables Instrument of data collection Data Analysis Analysis Matrix SWOT Matrix SWOT Matrix of analysis Otton Bar SAS SWOT Matrix of analysis direct competition La Villa Marketing Strategy Market Segmentation Financial Analysis Chapter 9: Table of Assets Payroll Expenses Table General Expenses Chart Cost Table Investment Table Balance pointeng
dc.format.extent81 p.spa
dc.format.mimetypeapplication/pdfspa
dc.identifier.urihttps://repositorio.ecci.edu.co/handle/001/1562
dc.language.isoengspa
dc.publisherUniversidad ECCIspa
dc.publisher.facultyFacultad de Ciencias Jurídicas, Sociales y Humanasspa
dc.publisher.placeColombiaspa
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dc.relation.referencesLey 1014, January 26th , De Fomento a la Cultura del Emprendimiento. Diario Oficial No. 46.164, Bogota, Colombia, 2006, Janury 27th. Recovered from http://www.secretariasenado.gov.co/senado/basedoc/ley_1014_2006.htmlspa
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dc.relation.referencesDANE. (2015, September 24th) Muestra Trimestral de Servicios de Bogotá II trimestre de 2015. [Ver Boletin Técnico]. Recovered from https://www.dane.gov.co/files/investigaciones/boletines/mtsb/bp_MTSB_II2015.pdfspa
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dc.relation.referencesSecretaría Disttital de Cultura, Recreacion y Deportes. (2008, November) Localidad de Chapinero. [Ver Ficha Técnica]. Recovered from http://www.culturarecreacionydeporte.gov.co/observatorio/documentos/localidades/chapinero.pdfspa
dc.rightsDerechos Reservados - Universidad ECCI, 2017spa
dc.rights.accessrightsinfo:eu-repo/semantics/openAccessspa
dc.rights.coarhttp://purl.org/coar/access_right/c_abf2spa
dc.subject.proposalNegociosspa
dc.subject.proposalBilingüismospa
dc.subject.proposalIncentivarspa
dc.subject.proposalBusinesseng
dc.subject.proposalBilingualismeng
dc.subject.proposalEncourageeng
dc.titleBusiness plan- bilingue theme bareng
dc.typeTrabajo de grado - Pregradospa
dc.type.coarhttp://purl.org/coar/resource_type/c_7a1fspa
dc.type.coarversionhttp://purl.org/coar/version/c_970fb48d4fbd8a85spa
dc.type.contentTextspa
dc.type.driverinfo:eu-repo/semantics/bachelorThesisspa
dc.type.redcolhttps://purl.org/redcol/resource_type/TPspa
dc.type.versioninfo:eu-repo/semantics/updatedVersionspa
dspace.entity.typePublication

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