Publicación:

Gerencial games in business administration

Resumen en inglés

This work aims at identifying the perception of modern languages students with emphasis on administration and students of other areas about the management simulators which are Zoo Tycoon and Papa’s Freezeria. This is done In order to contribute to a macro project at ECCI University which is the creation of a management simulator. To develop our research, a qualitative analysis was applied to five participants. The information was collected through matrixes and also via bibliographic research nationally and internationally to guide and contrast concepts. At the end of the investigation, the results were positive and negative because perceptions vary according to the simulators and the four management areas of the company.